Merchandise display device and container



May s, 1928.

W. B. PARMELE MERCHANDISE DISPLAY DEVICE AND CONTAINER Filed Jan. 18.'1926 [Til/672 2/ 07 MLTEREPARMELE W ATTORNEYS V the annexed claims.

Patented May 8, 1928.

UNITED STATES WALTER B. PARMELE, OF MINNEAPOLIS, MINNESOTA.

MERCHANDISE DISPLAY DEVICE AND CONTAINER.

Application filed January 1 This invention relates to an improvedmerchandise folder or display device having a body portion comprisingpanels adapted .to form the front and back of the device a when folded,one of the panels having a shorter or reduced portion marginally andcentrally arranged thereon around which the article is wound whereby,when the device is folded, the major portion of the article will beenclosed therein and the opposite edges of the front and back panelswill extend be yond the exposed portions of the article, providing aprotection therefor and preventing it from being damaged or soiledin'handling, it and also retaining it in a fiat and smooth condition. v

A further object of the invention is to provide a one piece flexiblefold-able display device including a body portion comprising so twopanels adapted toform the front and back of the device when folded, thefront panel having a display opening therein formed to simulate thearticle on display and through which a portion of the article as may beviewed.

A further object of the invention is to provide such a device of simpleand inexpensive construction which may be manufactured at a minimumcost.

Uther objects of the invention will appear from the followingdescription and accompanying drawings and will be pointed out in In thedrawings there has been disclosed a structure designed to carry out thevarious objects of the invention, but it is to be under-i stood that theinvention is not confined to the exact features shown, as variouschanges may be made within the scope of the claims which follow.

In-the accompanying part of this specification: I

-Figure 1 is a perspective view showing the device unfolded and articlepositioned upon the reduced portion thereof;

Figure 2 is a similar view showing the device partially folded;

Figure 3 is a perspective view showing the device completely folded andalso showing how the opposed edges of the front and back panels overhangthe exposed portions of the article contained therein;

Figure 4 is a similar view showing the front mde of the device and alsoshowing the 54; display opening providedtherein through drawings forminga protection for them and thus preventin 8, 1926. Serial No. 82,045.

which a portion of the article may be viewed; and

Figure 5 is a plan view of the device when upfolded showing the generaloutline there- 0 The novel merchandise display device and containerfeatured in this invention is constructed by forming, of sheet material,a blank 6 as shown in F igure 5. This blank is scored or creased asshown at 7, 8 and 9 to permit it to be folded as shown in the otherfigures of the drawing. By thus scoring the blank, it will, be dividedinto a plurality of sections, comprising the flap 11, the front panel12, and the back panel 13. A tab 14 is provided on the flap 11 adaptedto be received in a slit 15 provided in the back panel 13.

p A display opening 16 ispreferably provided in the front panel 12through which a portion of the article contained in the device may beviewed. The outline of this opening is preferably such as to simulatethe form of the article on display and as shown in the drawings isformed to represent a ladys stocking.

. A feature of this invention resides in the novel manner in which thearticle in supported within the device whereby it will be held againstrelative movement, andwill be retained in substantially a flat andsmooth condition. The means provided for thus supporting the articlewithin the device consists of a reduced section or portion 17 marginallyformed on one side of the back panel 12, as particularly shown inFigure5. The overall length of the reduced portion 17 is relativelyshorter than the overall length of the front and back panels 12 and 13,so that when the article is wound there around, as shown in Figure 1,the opposed edges 18 and 19 of the front and back panels will over hangthe exposed portions of'the article as shown in Figures 3 and 4,therebyproviding the article from becoming damaged or soile in handling.By thus mounting the article upon the reduced portion 17 and folding thedevice to the position shown in Figures 3 and 4,'it will be held againstrelative movement and will beretained in substantialiy a flat and smoothcondition.

From the foregoing, it will readily be noted that this novel displaydevice is particularly well adapted for use to contain and no displaysuch articles as ladies hosiery, neckwear, and various other articles.Its con struction is also very simple and inexpensive, thereby providingsuch a device which may be manufactured at a minimum cost.

I claim as my invention:

1. A one-piece flexible foldable' display device including a bodyportion comprising two panels adapted to provide the front and back ofsaid device when folded, a display opening in the front panel throughwhich a portion of the article may be viewed, fastening means on saidbody portion for retaining it in folded position, a relatively shorterpanel connected to said back panel and adapted to support the article tobe displayed, and said shorter-panel also being foldable with respect tosaid back panel whereby, when the device is folded said shorter paneland thearticle will be p0sitioned between said front and back panelswhose opposite edges will extend beyond the exposed portions of thearticle thereby providing a protection therefor;

2. A one-piece flexible foldable display device including a body portioncomprising two sections adapted to provide the front and. back of saiddevice when folded, a display opening in the front section through whicha portion of the article may be viewed, said opening being formed tosimulate the article on display, a slit in the back section, a flapmarginally provided on said front section and having a tab thereonadapted to be inserted into said slit to retain the device in foldedposition, and a reduced portion marginally and centrally provided onsaid back section adapted .to have the article wound therearoundwhereby, Whensaid device is folded, the article will be substantiallyenclosed therein and will be held against relative movement, and theoverall length of said reduced portion bein such as to cause theopposite edges ofsai front and back sections to extend beyond theexposed portions of said folded article, thereby preventing it frombeing damaged or soiled in handling. In witness whereof, I have hereuntoset my hand this 14th day of January, 1926.

WALTER B. PARMELE.

